When you open an email with a beacon in it, your computer accesses the image file, which is then reported to whoever is tracking you. Most email trackers use an "invisible" web beacon - usually a small white pixel - to track email. In fact, there are probably a bunch in your mail right now that you aren't aware of. The sender turns it on, and the recipient? Well, the recipient probably has no idea whatsoever that the tracker exists. But unlike read receipts in messaging, it's not something you can toggle on or off. (Or at least, a tracker will tell you if someone opened it.) They're becoming increasingly popular. Trackers will let you know if someone read your email or not. Well, an email tracker is like a read receipt for your email.
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